Marlins' High-A Beloit affiliate to play as 'Supper Clubbers' on Fridays

[Ely Sussman]

The Beloit Sky Carp have introduced an "alternate identity" for the 2025 minor league season:

"The franchise is proud to pay homage to this heritage by bringing the Wisconsin Supper Clubbers to ABC Supply Stadium every Friday night.

"The alternate identity might ring familiar to Sky Carp fans. Supper Clubbers finished a close second in the fan voting when the team changed its moniker in 2021. Now, those fans who voted for the Supper Clubbers will get their wish every Friday night."

The Supper Clubbers cap logo features a Brandy Old Fashioned, which is apparently the "official cocktail of Wisconsin." The woodmark is stylized like a neon sign.

It's certainly...unique? I just don't see how a club/alcohol-themed identity could possibly resonate with kids and move the needle in terms of fan turnout.

The Wisconsin Supper Clubbers will make their debut on April 4 at ABC Supply Stadium when the Marlins' High-A affiliate hosts the South Bend Cubs.

[Brock Beauchamp]

While it seems weird at a glance, it's not so much for Wisconsonites (and no, I'm not taking a shot at their deep-seated proclivity to drink). Supper clubs are often family-friendly, they're just basically a restaurant that serves dinner and drinks. Some are mid-tier, some slightly more upscale. It's a whole thing in the upper midwest.

[rurrusuno]

People in Wisconsin sure do love their old-fashioned drinks and cocktails! Seems like they're trying to attract the Happy Hour crowd to their Friday night games.